Methodology · SEO + GEO

Understand where you stand. Decide what to improve.

We review how your business is represented on Google and in AI search. You receive findings and priorities to improve only the foundations you need: your website, business profiles, and content.

Request my assessment

First, we agree on what to review.

We start with your website, your offer, and the outcome you want: calls, bookings, visits, or inquiries. We define the pages, services, areas, languages, and platforms covered by the assessment, along with its price and timeline.

The form starts a request. We then confirm the scope and access needed; it does not generate an automated audit.

What we review in your digital presence

Your website

Whether your offer is clear, important pages can be crawled and indexed, structured data matches the content, and the contact path works.

Your business profiles and details

Consistency across services, location or service area, hours, and contact details. For eligible businesses, this includes Google Business Profile, Maps, and authentic reviews.

Your content and credibility

Whether you answer customer questions and present verifiable evidence: experience, services, resources, and references that help people understand your business.

How you appear in search

An agreed sample of searches on Google and assistants such as ChatGPT, Gemini, or Claude. We record whether you appear, how you are described, and which sources are cited.

An assessment that helps you decide.

You receive a working document with four parts. Each recommendation connects to a finding and a way to check the improvement.

  1. Starting point

    What we reviewed, when, with which questions and platforms, and what data was available.

  2. Evidence-backed findings

    Pages, screenshots, or records showing issues and opportunities. We distinguish observations from what still needs verification.

  3. Priorities

    What to address first, why it matters, and what it depends on. We include what already works and can be kept.

  4. Action plan

    Recommended actions, proposed scope, and validation criteria. You decide what your team can handle and where you need support.

We keep different signals separate.

Presence and representation

We document questions, language, date, platform, and context. We separate branded searches from service searches, and mentions from links or citations. Observed answers are a sample, not a share of the entire market.

Traffic and inquiries

With available access, we review Search Console, Analytics, and profile data. We distinguish visits, contact clicks, and received inquiries. Missing measurement becomes a foundation to address.

Business outcomes

We connect inquiries to bookings, visits, or customers when records support it. We do not attribute all traffic with an unknown source to AI or count a click as a sale.

The review combines manual observations and data from available tools. We document limitations and use comparable criteria for follow-up; changes to the sample are disclosed. We do not guarantee rankings, citations, calls, or sales.

Choose the support you need next.

Assessment, implementation, and ongoing support have separate scopes. Requesting an assessment does not require buying every service or a monthly plan.

Visibility assessment

A review with a defined scope, evidence, and priorities to help you make decisions.

Preparation and implementation

Specific work on missing foundations: website, profiles, or content. We agree on deliverables, exclusions, price, and validation before starting.

Ongoing visibility support

If you need continuity, we agree on frequency, actions, and reports. We review changes and inquiries to decide what to keep or adjust.

Start by understanding what your business needs.

Share your website and what you want customers to find. We will agree on a useful assessment for your business, in English or Spanish.

Request my assessment